Wakecut — Editor Landing Page Spec

Purpose: Recruit hobbyist phone editors (18+, CapCut/TikTok-fluent) for gig-style short-form editing work. This page is the destination for all Phase 1–3 recruitment traffic (Discord, TikTok, Reddit).

Primary conversion goal: Survey completion + email capture (early access list). Secondary goal: Discord community join.

Audience

• 18–28, edits on phone as a hobby (CapCut, InShot, mobile Premiere/Rush)
• Already makes TikTok/Reels-style edits for fun or their own accounts
• Wants extra cash, not a career change
• Allergic to gatekeeping, portfolios-as-barriers, and agency-speak

Tone: Casual, direct, creator-to-creator. No corporate polish. Short sentences. Mobile-first — assume 90% of traffic is on a phone.

Page Structure

1. Hero

• Headline (working): "Edit reels. Get paid. Keep your weekend."
• Sub: "Pick up 2–3 hour editing gigs for £60–70. No agency, no interviews, no gatekeeping. If you can cut a clean reel in CapCut, you're qualified."
• Primary CTA button: "Take the 60-second survey" → survey (Typeform/Google Form, mobile-first)
• Secondary CTA (text link): "Join the Discord"
• Visual: phone-frame mockup of a yacht reel edit in progress (before/after split works well)

2. How it works (3 steps)

1. Browse jobs — See open edits with footage, brief, and pay up front. No bidding, no proposals.
2. Claim one — First come, first served. Take it when you've got a couple of hours free.
3. Deliver & get paid — Upload the cut, get reviewed, get paid. Fast turnaround both ways.

Keep each step to one line + one icon. This section must fit on one phone screen.

3. What the work actually is

• Short-form edits (15–60s reels) from raw footage shot on superyachts and boats
• Footage is already shot — you're cutting, pacing, captioning, sound-syncing
• Style guides and examples provided per job
• Typical job: 2–3 hours of work, £60–70
• Tools: whatever you already use — CapCut, InShot, mobile or desktop, we don't care as long as the output is clean

Key line: "You've probably made harder edits for free."

4. Why yachting footage (credibility beat)

• Stunning raw material — drones, water, sunsets, toys. The kind of footage that makes edits look great
• Real paying clients (captains, crews, charter guests) who want polished reels but have zero time to edit
• Backed by Redpoint Vision — a working marine media production company, not a faceless startup

Keep this short. Three lines max. It exists to answer "is this legit?"

5. Who we're looking for

• 18 or over
• Can cut a clean, punchy short-form edit
• Reliable — if you claim a job, you finish it
• That's it. No degree, no showreel requirement, no minimum experience. Your first delivered edit is your portfolio.

6. FAQ (accordion, mobile-friendly)

• How do I get paid? (Stripe payout after approval)
• How fast do I need to deliver? (Typical window per job, e.g. 48h)
• Can I do this from anywhere? (Yes — fully remote)
• What if my edit gets rejected? (One revision round; clear briefs mean this is rare)
• Is there a limit to how many jobs I can take? (Ad-hoc — take one a month or three a week)
• Do I need my own footage or licences? (No — footage and music guidance supplied)

7. Final CTA block

• Headline: "We're onboarding the first editors now."
• Survey CTA (primary) + Discord (secondary)
• Line under CTA: "60 seconds. No CV. Just tell us what you edit with."

Survey (linked, not embedded inline — keep the page fast)

5–7 questions, matching the recruitment strategy:

1. Do you edit videos on your phone right now? (Y/N)
2. What do you use? (CapCut / InShot / Premiere / DaVinci / Other — multi-select)
3. Interested in 2–3 hour gigs at £60–70? (Yes / No / Maybe)
4. How often could you take a job? (Weekly / Bi-weekly / Monthly / Ad-hoc)
5. What would make you more likely to apply? (open text)
6. Email for early access
7. Optional: TikTok/portfolio handle

Design & build notes

• Mobile-first, single column, thumb-reachable CTAs
• Dark theme with water/ocean accent works with the footage aesthetic
• One page, no nav — the only exits are survey and Discord
• Fast: no video autoplay above the fold on mobile; use a poster frame
• Next.js page within the existing Wakecut app; survey via Typeform/Google Form initially (Phase 0 — don't build forms yet)
• Track: survey starts, survey completions, Discord clicks, source UTM (discord / tiktok / reddit)

Success signals (2–3 week window)

• Survey completion rate > 50% of starts
• 30+ completed surveys with email
• 10+ respondents at "weekly" or "bi-weekly" availability with CapCut/InShot fluency → enough supply to run first live jobs